The coronavirus relief package enacted in March included direct financial assistance to states as well as general guidelines as to where funds should be directed. Missouri Gov. Mike Parson is allocating $15 million to promote tourism in the state.
The funding is part of the state's "Show Me Strong Recovery Plan" targeting such sectors as small business, personal protective equipment production and the meat and poultry industries. Eligible travel-related organizations can use the funds for safe travel messaging, safety equipment, and payroll.